Colors and Graphics

Choosing accessible colors in web design is a crucial aspect of creating an inclusive and user-friendly website. When designing a website, it is essential to consider the needs of all users, including those with visual impairments, color blindness, and other disabilities. In this regard, selecting colors that meet accessibility standards is an essential step in ensuring that all users can perceive and interact with the content on the website.

  1. Use high-contrast colors: High contrast between text and background colors can make it easier for users with visual impairments to read your content. Consider using dark text on a white background or white text on a dark background.
  2. Avoid using color as the only means of conveying information: Colorblind users may not be able to differentiate between certain colors, so avoid using color as the only means of conveying information. For example, use labels and icons to distinguish between different types of content.
  3. Check color contrast ratios: Ensure that the contrast ratio between text and background colors meets the minimum accessibility standards. You can use online tools to test the color contrast ratio. The contrast ratio between text and background colors should be at least 4.5:1 for normal text and 3:1 for large text.

It is always a good idea to define your brand's colors and check the contrast ratios for various combinations before diving into building your website. Documenting these ratios can also help eliminate the need to do repeated manual checks of your brand's overall accessibility. Here is an example of A2J's internal documentation of our branding colors.

A screenshot of A2J's brand guide with different color combinations and their ratios checked against WCAG guidelines.
A screenshot of A2J's brand guide with different color combinations and their ratios checked against WCAG guidelines.

Randoma11y is a tool that automatically generates different accessible color combinations. You can use this tool to explore different colors and styles for your website that are accessible according to WCAG guidelines.